One day I was having a 'Parle G' biscuit, and after a bite from the corner, I saw the shadow of the biscuit which inspire me to developed the type face, the shadow was just look like the English alphabet 'L'.

Accidentally i lost the documentation of process...

This ad is for Fortune landmark Ahmadabad. It’s an ITC group hotel, they were coming with an executive outdoor catering program.

This is cover page designed for PDPU. It's a petroleum university. Here I use monochrome color plate i.e. black and white to make it serious and meaning full, and i used yellow to make some contrast and also yellow is the color of petrolatum......but fortunately none of this was approved, the approved one is quite deferent.

this is a team work of me and abhijeet, he is an excellent copy writer. it was for an award, we were shortlisted in best five entrees. but not able to win.

this logo is for a restaurant name walnut crema, it named on a french recipe. hear i tried 2 give some sleek look to get the classy look. but client did not like that as there was some problel in readability.

i design this font considering grids and i try to make it look like quite pixelite.

i create some designs for icograda design local. i have to design something which was very contemporary and local.

during my internship i designed some t-shirts for acid cury. i tried to make them relate with music.

it's again some experiment on virtual illusion.

it was my class work, here i did some experiment in virtual illusion.

during my internship in grandmother India, Mumbai, i made some e-mailer for ftv relaunching

zenzi is a famous restorrent in Mumbay, during my internship in grandmother India, Mumbai i made couple of small ad for them which was published in tymeout mumbai.

i know its hard to believe, . . . . . . . but its true that it's me with my work of final year......

it was my class work, here i made the identity of fine arts film club. so made the complit corporate identity manual* for the organization.
*click here

i always surprised to sea the from where the ravels of superheroes get power to fight with them. so in this project i put my personal thinking. it's true it may make some negative attitude but i think it will make a different view to the product.

later i create complit typeface from the logo.

pacifica companies are the leading real estate company of California and now the entered in indian market. they were looking for new corporate identity. i designed this logo considering geometrical shapes.

pujan is the best decorator in Ahmadabad his works are very good, marriages and social parties are his specialty, but he don't have any logo. in this project i used roman script in Devanagari stile to give an Indian touch.

i made this website for fulmarx, they deals with film and the organized a film festival.

h.g. is a group of company. they want a logo which will show there integrity, strength and stability. so i came out with this font which is evolve from hg only. grandios is a hotel of the group.

top model of India is a beauty pageant going to held in India for fast time. regarding this project i used calligraphic font to show the delicacy of women figure and i use the pink color to show the feminine quality. but because of terrorist attack it was postponed.

i also made some icons of the segments but it was not approved by the client.

arvind miles were coming with a new range of protective clothes and i had to decide a name for the brand. so i came out with two names, 1- F act and 2- pro1, client like both of them and finalize pro1. during designing the logo i find that the identity should be a logotype which will create a recall value of the brand. and i used stencil fonts to give a industrial look.

rachana global limited deals with mine. so when i have to design the corporate identity of the company i try to make the logo look solid. i create the type face considering stone cubes.